Why did Loblaws give out free $25 Gift Cards?

As a result of Loblaw’s role in price-fixing the price of bread for consumers from 2001-2015, the company offered $25 gift cards to all Canadian consumers 18 years of age and older. Read the full story here.

Sharing your gift card:

Want to pass along the goodwill? You can donate your free $25 gift card to Mission Services of Hamilton and we will turn it into real food for those facing food insecurity in our community.

Or, enjoy your gift card and donate $25. That way we can make your dollars go farther by buying in bulk from our suppliers, and you can get a gift receipt!

Why should you donate your gift card or $25?

By donating your $25 Loblaw gift card or making a $25 gift to Mission Services of Hamilton, you will help keep the shelves at our Good Food Centre stocked with healthy food for people in our community who do not know how they will pay for their next meal. It’s a convenient and practical way to give back locally.

Mission Services’ Good Food Centre serves over 900 families each month. Much of our food comes from donations in the community, but we often have to purchase items that we regularly run out of, especially proteins, baby formula, staples, and other items.

If you donate your free gift card, you will be helping to eliminate the high cost associated with purchasing food while also helping us fight food insecurity in Hamilton.


Pass on the goodwill by dropping off your gift card Monday to Friday 9am-4pm to our Development office located at the address below.

Or, spend your gift card and donate $25 today!

196 Wentworth St N.

Hamilton, ON L8L 7W2

Or mail your gift card to

PO Box 368

Hamilton, ON L8L 7W2

If you have any questions or concerns please contact

Katie Jessup

905-528-4211 x3102